Who we are

About Taramar

About-taramar

The founders of TARAMAR

TARAMAR was founded in 2010 by Professor Gudrun Marteinsdottir (Runa) and Professor Kristberg Kristbergsson (Kris), who both set out to channel over 30 years of scientific expertise in Marine Biology and Food Science into the development of 100% chemical-free, natural and organic skincare products. As both the founders originate from the Marine and Food Science professional fields, the formulas they crafted are more similar to food than traditional chemically derived skincare. As a result, their collaboration has brought a unique perspective to the world of skincare. TARAMAR is an Icelandic company that has created an award-winning brand of premium handcrafted skincare. Products based on marine compounds isolated from organic seaweed, kelp, and wild and organically grown herbs and vegetables harvested from the pristine nature of Iceland.

WHO IS TARAMAR?

Our name TARAMAR comes from...
TARA, the divine Goddess and Universal Mother, and
MAR, the powerful sources from the ocean realm.

We chose this name as a tribute to the eternal feminine and the awe-inspiring forces of nature.

brand logo

Our logo

The three intertwined circles of ever-flowing energies, stands for unity, harmony, and balance. Like three circles interacting as one, it represents the idea of different nature elements finding cohesion and working in perfect synchronization.

The interlocking circles of the triple infinity symbol represent the profound interconnectedness that permeates our universe. This elegant design evokes a sense of the divine, hinting at the limitless possibilities that emerge when disparate elements converge.

At the heart of this symbol lies the recognition that we are all part of a greater whole, bound together by invisible threads that stretch across space and time. Just as the circles blend seamlessly, we too are inextricably linked, our lives and destinies intertwined in ways we can scarcely comprehend.

Who is Tara?

THE Devine Goddess

TARA is a goddess of compassion, love and healing. She has visited earth on many occasions and appeared as TARA, Jetsün Dölma and Kuan-Yin in Buddhism, mother of Buddha in Vajrayana and Mother Mary in Christian religion.

The name TARA means star and our name stands for the Star of the Ocean, corresponding to Stella Maris, another name for our TARA, the awesome divine goddess.

We are deeply honored to be allowed to present TARA in our name and promise to stay true to her values. As the divine goddess of the nature forces, TARA’s compassion and wisdom guide us in our mission to heal and create a better world for all.

With reverence, we strive to embody TARA’s boundless empathy, nurturing those in need and uplifting the human spirit. Her teachings inspire us to approach every endeavor with an open heart, celebrating the inherent worth of every individual.

Our commitment

Transparency and honesty

TARAMAR chaper 3 Greenwashing by Gudrun Marteinsdottir

The truth about so-called 'pure' and 'green' skincare products

Stepping into the world of cosmetics can be an overwhelming experience, especially when you’re met with an onslaught of misleading claims and questionable practices. As newcomers, it’s only natural to feel flabbergasted by the sheer volume of fraud and bad conduct that seems to plague this industry.

It’s heart-breaking to see how many skincare brands these days claim to be ‘pure’, ‘natural’, or ‘green’, when in reality their products are nothing of the sort. This widespread greenwashing in the beauty industry is deeply concerning, and as consumers, we deserve so much better.

The sad truth is that the beauty industry remains largely unregulated, allowing these misleading marketing tactics to run rampant. We have to be vigilant as shoppers, looking past the glossy packaging and carefully curated brand stories, and demanding real transparency from the companies we choose to support.

Natural skincare

Transform your skin

At TARAMAR, we understand that your skin deserves the very best. That’s why we’ve gone the extra mile to provide you with the purest, most natural skincare solutions that are not only highly effective, but also able to visibly transform your skin.

Our NoTox range is formulated with the utmost care, using only the finest, unadulterated ingredients that work in harmony with your skin’s needs. We believe that true beauty comes from within, which is why we’ve committed ourselves to creating products that nourish and revitalise your complexion, without relying on harsh chemicals or artificial additives.

Scroll to Top